The smarter E Europe
GERMANY
- 100 m² booth at Messe München
- 6 new product launches
- 4 partner signings
- CPO stage speech
- 25-person Emaldo team
My role
The smarter E Europe was more than a trade show presence. It was a major commercial and brand moment for Emaldo, built around the launch of 6 new products and a new B2B line.
I coordinated a 25-person team, managed the CPO stage speech and organized the Welcome Cocktail, bringing together sales, partners, product visibility and on-site experience into one high-impact event.
I coordinated the international booth shipment and suppliers, while developing a hybrid concept combining physical products, LED screens and interactive product demonstrations.
Case study snapshot
At a glance
100 m²
booth footprint
6
products launched
4
partner signings
120
qualified leads
Outcome
The event generated 120 qualified leads, opened real business opportunities, created stronger brand visibility in a new market, and showed Emaldo's ability to deliver at scale.
